Previous: A Business Plan
There are advantages to starting small:
- You can start work there, then scale upward.
- You’re able to test what works and what doesn’t, with minimal risk.
- If you can do it part-time, it’s much easier to finance your activities.
If it’s side work, you don’t need to scale upward.
- Sometimes, the market is sparse enough that you can’t scale upward.
- However, if you’re willing to move, there’s often a culture somewhere on the planet where you could work full-time in that capacity.
You also won’t need to subject yourself to as rigorous a requirement to break even.
- Low costs give the freedom to experiment with simple, little ideas.
- It also gives very little pressure to over-invest into an idea that may or may not work.
- If you lose money on some of them, you’re fine as long as you do other tasks that pay the bills.
- Like investing, small one-off jobs and ideas will diversify your income streams.
However, for many industries, you will need to invest a certain amount of money and time.
- To offset the money you’ll need, budget and save for the business as much as possible before you start into it.
As you work on a small-scale, you’ll be able to adapt your long-term plans to conform with constraints as they arrive.
Hobbies
If you’re trying to make a living off a hobby, you will very likely not succeed if that hobby is:
- Whatever people do anyway for fun (e.g., video games, reading stories).
- However, you can still make a living on the tedious experience of making things that are fun.
- Easy to do (e.g., writing articles about movies, giving lectures on a video).
- If you want to make a living at easy things, do something that’s very hard with them.
- Abstract enough to be impractical (e.g., philosophy, art appreciation).
- You can make a living at it if you can find a practical use for the abstract idea.
- Low-demand (e.g., medieval-period armor fabrication, VR headset consultation).
- The idea may be sound, but premature.
Unless it’s a hobby you enjoy, your side hustle is only worth your time relative to other things you could do:
- Track how much time per week you spend on that hobby.
- Count the income you make every week.
- Figure out how much you’re “paid” per hour.
- Compare that number to a low-wage job (e.g., fast food) or extra time at your day job.
If you’re a artistic creator and want to sell your work, spend at least as much time on supporting and promoting the art as you are on building it.
- If you don’t, you’re trusting someone else to do it for you, and they often are not qualified to see your vision like you do.
Side Hustle Ideas
Low-skill labor that’s quick to start:
- Custodial (especially window cleaning)
- Manual labor
- Trench digging
- Pet sitting, grooming or walking
Low-skill odd jobs that only need a car or computer:
- A wide variety of freelancing jobs
- Ride-sharing and delivery service through an app
- Proofreading or data entry
Specialized skills:
- Work on cars
- Repair electronics
- Fix computers
- Clothing alterations and tailoring
- Brew or distill beer/liquor
- Travel consultant or tour guide
- Trades like plumbing, welding, painting, roofing, or HVAC
High-demand certifications:
- Tax preparation
- Notary public
- Become a teacher
- Teach high-demand trade skills
- Do private tutoring, which typically avoids most legal requirements
- Teach English in another country
- Healthcare roles like caregiver, nurse’s aide, and medical assistant
- Commercial driver’s license (CDL)
Artistic and creative skills:
- Performance arts:
- Busking (playing a musical instrument in a public place)
- Dancing
- Singing/rapping
- If you’re performing publicly, keep at least a few dollars in your jar/case and store the rest.
- Create and sell drawings, designs, and crafts
- Sell stock photography
- Teach with web videos, podcast or blog.
- Sell a subscription service for paying members.
- Build an app.
Rent a room in your home or secondary property:
- If you hire a management company to rent it out, be careful who you hire and what their contract stipulates.
- Alternately, you can rent them out as temporary vacation lodging.
Other Ideas
Some things won’t necessarily make much money, but can add a small amount of income:
- Look for tax-favored improvements and tax rebates for various lifestyle decisions.
- Cash in your company’s paid vacation days in at the end of the year instead of using them.
- Read the terms and conditions of many of your contracts, since some include a $1000 prize for anyone who notices.
Sell things you never use, don’t need, or can find affordably:
- Routinely look through consumer goods you haven’t used in at least a year:
- Clothing and seasonal wear
- Books, movies, video games
- Toys
- Electronics and computer equipment
- Specialized tools
- Furniture
- Calculate the cost and time to replace or reacquire it.
- Determine the item’s sale value:
- Unless it somehow became more collectible, you will not get the retail price for it.
- You might be able to quickly sell it if it’s commonly sold as like new or rarely used.
- If your item is usually sold used but is still new, you may have trouble selling it unless you dramatically lower your price.
- Use other similar items for sale to determine where to sell it:
- Community sale, garage sale, flea market, swap meet – observe which days more customers show up.
- E-tailer site, classified ads – be prepared to haggle and lower your price.
- Auction – you have zero control over the final sales price except for a minimum bid, whether online or in-person.
- Estate sale – the best approach when you have many high-value items.
- Add features to give more appeal to your product:
- Learn to write attention-grabbing content to distinguish your product.
- Place the minimum bid on an auction as low as possible to draw more attention to it.
- If you can, use a Vickrey auction, where the top bidder pays the second bidder’s price.
- Only give things away when you can’t sell them or you know someone who legitimately needs them:
- Unless it’s something someone specifically wants, donating money is usually far more meaningful and useful than valuable possessions.
- Most charities will sell that item instead of you, so you’re simply giving them more work than giving them cash.
Next: Maximizing Productivity